The future of packaging design
Packaging design and manufacturing with DM Flexibles Ltd
Manufacturers and brand owners need to understand millennials and their motives and turn them into innovative packaging solutions. By doing this, they are on the right track…
Personalization, affordability, sustainability and connectivity are the features millennials demand from their packaging.
The digital cosmos is also where they search for detailed information on a product, share pictures of it, and recommend it to their friends. This behaviour has to be taken into account during the development of products and their packaging.
Packaging sustainability a big thing
Today’s consumers are more knowledgeable about the rise in ocean pollution, the reality of low rates of recycling, and the use of non-renewable resources in some types of packaging,
Sustainability projects are becoming second nature for the next generation of consumers, as unlike their parents or grandparents, their consumer behaviours include checking packaging labels for recycling information or sustainable initiatives, actively seeking out products in sustainable packaging, and a willingness to pay more for products in sustainable packaging.
Design is the golden path
Packaging design surrounds us, wherever we are. Creating an eye-catching packaging design that suits the product, stands out on crowded shelves, and doesn’t cost a fortune to produce is a real challenge. And now more than ever, there’s the concern of environmental impact. Increasingly, ‘excess’ packaging or non-eco-friendly materials will result in a backlash from potential customers. Throw in a challenging economic landscape for retailers, and it’s safe to say packaging design isn’t an easy job right now.
There is a range of benefits of working with DM Flexibles Ltd:
- Design the complete life cycle
- Design the big impact
- Manufacture in the most economical way
- Manufacture sustainability at every step
- Recyclability that really works
- Product safety built-in
Creating impactful packaging is key with DM Flexibles Ltd.